On Monday 13 September, Françoise Rossi became the new head of the Sales and Development Department of the Principality's Congress Centre. She takes over from Laurence Garino, who has left to join the Monaco civil service. A 48-year-old Monegasque with a Master's degree in private law and a post-master's diploma in company management, Françoise Rossi is one of the original members of the Grimaldi Forum Monaco's staff; she joined the sales department in 1999 after working for the Crédit Foncier de Monaco for 10 years. Throughout her 11 years in the sales team, she has acquired considerable experience in business tourism and events organisation. She was responsible for sales development in Southern Europe, notably in the French and Italian priority markets, as well as for the luxury and cosmetics sectors. Her perfect knowledge of the market and of the joint strategies undertaken by Destination Monaco's Monegasque partners plus her open-minded approach are assets for the success of her new mission within the Grimaldi Forum Monaco.

Association events

The association market will remain one of the main targets of her sales and development strategy. 2009/2010 has been a great season for the Grimaldi Forum Monaco who has welcomed three big international association events of 3000 pax each (WORLD CONGRESS OF THE INTERNATIONAL UNION OF PHLEBOLOGY, CONGRESS OF THE EUROPEAN ASSOCIATION OF OSSEOINTEGRATION, DIA ANNUAL EUROMEETING). Monaco is successfully positioning itself on the market of International association conventions.

As part of our 10th anniversary, the modernization of our Convention Centre is a real added value for satisfying our clients who are always happy to come back and experience again our venue. New equipment, signage and design, the opening of the Café Llorca in the winter, will comfort our presence on the international market over the coming years.